Types of lay health influencers in tobacco cessation: A qualitative study

Nicole P. Yuan; Steven Wind; Mimi Nichter; Mark Nichter; Heide Castaneda; Lauren Carruth; Myra L Muramoto

doi:10.5993/AJHB.34.5.10

Types of lay health influencers in tobacco cessation: A qualitative study

Nicole P. Yuan, Steven Wind, Mimi Nichter, Mark Nichter, Heide Castaneda, Lauren Carruth, Myra L Muramoto

Research output: Contribution to journal › Article › peer-review

6 Scopus citations

Abstract

Objective: To identify types of health influencers in tobacco cessation based on the frequency and characteristics of brief intervention activities. Methods: Longitudinal qualitative interviews were completed with 28 individuals posttraining. Results: Four individuals were categorized as Rarely Active, 5 as Active With Family and Friends, 9 as Active in the Workplace, and 10 as Proactive in Multiple Settings. Unique motivators, intervention behaviors, and barriers were documented. Some individuals displayed high levels of self-efficacy necessary for expanding the reach of community-based interventions. Conclusion: Training programs need to address the impact of contextual factors on initiating and sustaining intervention activities.

Original language	English (US)
Pages (from-to)	607-617
Number of pages	11
Journal	American journal of health behavior
Volume	34
Issue number	5
DOIs	https://doi.org/10.5993/AJHB.34.5.10
State	Published - 2010

Keywords

Brief intervention
Lay health advisor model
Qualitative data
Tobacco cessation

ASJC Scopus subject areas

Health(social science)
Social Psychology
Public Health, Environmental and Occupational Health

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AU - Muramoto, Myra L

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AB - Objective: To identify types of health influencers in tobacco cessation based on the frequency and characteristics of brief intervention activities. Methods: Longitudinal qualitative interviews were completed with 28 individuals posttraining. Results: Four individuals were categorized as Rarely Active, 5 as Active With Family and Friends, 9 as Active in the Workplace, and 10 as Proactive in Multiple Settings. Unique motivators, intervention behaviors, and barriers were documented. Some individuals displayed high levels of self-efficacy necessary for expanding the reach of community-based interventions. Conclusion: Training programs need to address the impact of contextual factors on initiating and sustaining intervention activities.

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KW - Qualitative data

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Types of lay health influencers in tobacco cessation: A qualitative study

Abstract

Keywords

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