The impact of blockbusters in crowdfunding

Lusi Yang; Zhiyi Wang; Jungpil Hahn

doi:10.5465/AMBPP.2019.142

The impact of blockbusters in crowdfunding

Lusi Yang, Zhiyi Wang, Jungpil Hahn

Research output: Contribution to conference › Paper › peer-review

1 Scopus citations

Abstract

This study examines impacts of “blockbuster projects” - i.e., overwhelmingly successful projects - on crowdfunding platforms. Drawing insights from network effects literature, we formulate hypotheses concerning the positive spillover and negative cannibalization effects of blockbuster projects. We test the hypotheses using campaign level and campaign-day level data from a leading crowdfunding platform.

Original language	English (US)
DOIs	https://doi.org/10.5465/AMBPP.2019.142
State	Published - 2019
Externally published	Yes
Event	79th Annual Meeting of the Academy of Management: Understanding the Inclusive Organization, AOM 2019 - Boston, United States Duration: Aug 9 2019 → Aug 13 2019

Conference

Conference	79th Annual Meeting of the Academy of Management: Understanding the Inclusive Organization, AOM 2019
Country/Territory	United States
City	Boston
Period	8/9/19 → 8/13/19

ASJC Scopus subject areas

Management Information Systems
Management of Technology and Innovation
Industrial relations

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10.5465/AMBPP.2019.142

Cite this

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title = "The impact of blockbusters in crowdfunding",

abstract = "This study examines impacts of “blockbuster projects” - i.e., overwhelmingly successful projects - on crowdfunding platforms. Drawing insights from network effects literature, we formulate hypotheses concerning the positive spillover and negative cannibalization effects of blockbuster projects. We test the hypotheses using campaign level and campaign-day level data from a leading crowdfunding platform.",

author = "Lusi Yang and Zhiyi Wang and Jungpil Hahn",

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AU - Hahn, Jungpil

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AB - This study examines impacts of “blockbuster projects” - i.e., overwhelmingly successful projects - on crowdfunding platforms. Drawing insights from network effects literature, we formulate hypotheses concerning the positive spillover and negative cannibalization effects of blockbuster projects. We test the hypotheses using campaign level and campaign-day level data from a leading crowdfunding platform.

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DO - 10.5465/AMBPP.2019.142

M3 - Paper

AN - SCOPUS:85103650134

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Y2 - 9 August 2019 through 13 August 2019

ER -

The impact of blockbusters in crowdfunding

Abstract

Conference

ASJC Scopus subject areas

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