Tapping the crowd for feedback: The Dynamics of strategic behaviors in crowdfunding

Lusi Yang, Jungpil Hahn

Research output: Chapter in Book/Report/Conference proceedingConference contribution

1 Scopus citations

Abstract

Crowdfunding is a novel mechanism for sourcing financial capital for entrepreneurial ventures. The IT-enabled nature of crowdfunding platforms facilitates entrepreneurs to interact directly with current and prospective backers and to obtain timely and immediate feedback from the market during the fundraising process. Despite the dynamic nature of this process, there is a notable dearth of attention to it. The present study strives to fill this gap by examining the influences of fundraising patterns on entrepreneurs' strategic behaviors for managing the project during the course of fundraising. Drawing upon the performance feedback model from the behavioral theory of the firm, we propose hypotheses related to the influences of concurrent funding performance on entrepreneurs' exploitative and explorative actions, and the role of deadline proximity in these relationships. The proposed hypotheses will be empirically tested using a unique dataset that contains daily snapshots of crowdfunding projects. Expected theoretical and practical contributions are discussed.

Original languageEnglish (US)
Title of host publication2016 International Conference on Information Systems, ICIS 2016
PublisherAssociation for Information Systems
ISBN (Electronic)9780996683135
StatePublished - 2016
Externally publishedYes
Event2016 International Conference on Information Systems, ICIS 2016 - Dublin, Ireland
Duration: Dec 11 2016Dec 14 2016

Publication series

Name2016 International Conference on Information Systems, ICIS 2016

Other

Other2016 International Conference on Information Systems, ICIS 2016
Country/TerritoryIreland
CityDublin
Period12/11/1612/14/16

Keywords

  • Behavioral theory
  • Crowdfunding
  • Entrepreneurs
  • Performance feedback
  • Strategic behaviors

ASJC Scopus subject areas

  • Information Systems

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