TY - JOUR
T1 - Sociological perspectives on imposed school dress codes
T2 - Consumption as attempted suppression of class and group symbolism
AU - Crockett, David
AU - Wallendorf, Melanie
PY - 1998
Y1 - 1998
N2 - As a reaction to crime and gang violence, public schools in U.S. inner-city areas are increasingly implementing dress codes. Dress codes restrict students use of clothing as an element of contemporary expressive consumption. The authors discuss three emic rationales for implementing dress codes: prevention of gang-related violence, prevention of clothing theft, and the imposition of discipline. They employ sociological theories of conflict, control, and delinquency to determine how dress codes function and their likely consequences, including their potential to produce hegemony and gender inequality. Several forms of student resistance to dress codes are outlined, and the authors conclude that dress codes shift rather than eliminate the symbolic expressions of class, ethnicity, and group membership that serve as the basis for school violence. The authors also acknowledge that a less well-articulated outcome of dress codes may be to partially stem the tide of brand obsession among young consumers.
AB - As a reaction to crime and gang violence, public schools in U.S. inner-city areas are increasingly implementing dress codes. Dress codes restrict students use of clothing as an element of contemporary expressive consumption. The authors discuss three emic rationales for implementing dress codes: prevention of gang-related violence, prevention of clothing theft, and the imposition of discipline. They employ sociological theories of conflict, control, and delinquency to determine how dress codes function and their likely consequences, including their potential to produce hegemony and gender inequality. Several forms of student resistance to dress codes are outlined, and the authors conclude that dress codes shift rather than eliminate the symbolic expressions of class, ethnicity, and group membership that serve as the basis for school violence. The authors also acknowledge that a less well-articulated outcome of dress codes may be to partially stem the tide of brand obsession among young consumers.
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U2 - 10.1177/027614679801800204
DO - 10.1177/027614679801800204
M3 - Article
AN - SCOPUS:33749164076
SN - 0276-1467
VL - 18
SP - 115
EP - 131
JO - Journal of Macromarketing
JF - Journal of Macromarketing
IS - 2
ER -