Reactivity in online auctions: Understanding bidding behavior through reactive transitions

A. Pereira, L. Rocha, F. Mourão, W. Meira, Paulo Góes

Research output: Chapter in Book/Report/Conference proceedingConference contribution

Abstract

Internet systems are a typical scenario where sequences of interactions arise. Modeling the factors that drive the dynamics of an online auction, for example, is complex, since successive interactions become a loop-feedback mechanism, that we call reactivity, that is, the user behavior affects the auction negotiation and vice-versa. In this paper we briefly describes our methodology for characterizing online auctions, considering reactivity. We present the reactive transitions, that is the approach we adopt to model reactivity in online auctions. The reactive transition models the reactivity function, providing a way to discover the bidding behavior's patterns. We also validate our model using actual bidding data from eBay. The results show rich details to understand bidding behavior, that can be used to design support-decision agents and simulate e-markets.

Original languageEnglish (US)
Title of host publicationProceedings - 10th IEEE Joint Conference on E-Commerce Technology and the 5th Enterprise Computing, E-Commerce and E-Services, CEC 2008 and EEE 2008
Pages279-284
Number of pages6
DOIs
StatePublished - 2008
Event10th IEEE Joint Conference on E-Commerce Technology and the 5th Enterprise Computing, E-Commerce and E-Services, CEC 2008 and EEE 2008 - Crystal City, WA, United States
Duration: Jul 21 2008Jul 24 2008

Publication series

NameProceedings - 10th IEEE Joint Conference on E-Commerce Technology and the 5th Enterprise Computing, E-Commerce and E-Services, CEC 2008 and EEE 2008

Other

Other10th IEEE Joint Conference on E-Commerce Technology and the 5th Enterprise Computing, E-Commerce and E-Services, CEC 2008 and EEE 2008
Country/TerritoryUnited States
CityCrystal City, WA
Period7/21/087/24/08

ASJC Scopus subject areas

  • Marketing
  • Computer Networks and Communications
  • Software

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