Message content in advertising to children

Dale Kunkel, Mary McIlrath

Research output: Chapter in Book/Report/Conference proceedingChapter

15 Scopus citations
Original languageEnglish (US)
Title of host publicationThe Faces of Televisual Media
Subtitle of host publicationTeaching, Violence, Selling to Children: Second Edition
PublisherLawrence Erlbaum Associates
Number of pages17
ISBN (Print)9781410607829
StatePublished - Jul 1 2003
Externally publishedYes

ASJC Scopus subject areas

  • General Social Sciences

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