Investigating Personality and Viewing-Motivation Correlates of Reality Television Exposure

Jennifer Stevens Aubrey; Loreen Olson; Mark Fine; Todd Hauser; David Rhea; Brian Kaylor; Annie Yang

doi:10.1080/01463373.2012.641830

Investigating Personality and Viewing-Motivation Correlates of Reality Television Exposure

Jennifer Stevens Aubrey, Loreen Olson, Mark Fine, Todd Hauser, David Rhea, Brian Kaylor, Annie Yang

Research output: Contribution to journal › Article › peer-review

22 Scopus citations

Abstract

This study investigated the personality and viewing-motivation correlates of reality television exposure. Results from a survey of 592 undergraduates showed that extroversion negatively predicted reality television exposure, whereas neuroticism was not associated with it. Both instrumental (social interaction, information, and arousal) and ritualized (relaxation, pass time, entertainment, and companionship) viewing motivations positively predicted exposure to reality television. A two-stage model by which personality traits contributed to viewing motivations, which, in turn, contributed to the selection of reality television, was tested and offered an adequate fit to the data. Implications for uses and gratifications research are discussed.

Original language	English (US)
Pages (from-to)	80-102
Number of pages	23
Journal	Communication Quarterly
Volume	60
Issue number	1
DOIs	https://doi.org/10.1080/01463373.2012.641830
State	Published - Jan 2012
Externally published	Yes

Keywords

Audience Appeal
Personality
Reality Television
Uses and Gratifications

ASJC Scopus subject areas

Communication

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10.1080/01463373.2012.641830

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abstract = "This study investigated the personality and viewing-motivation correlates of reality television exposure. Results from a survey of 592 undergraduates showed that extroversion negatively predicted reality television exposure, whereas neuroticism was not associated with it. Both instrumental (social interaction, information, and arousal) and ritualized (relaxation, pass time, entertainment, and companionship) viewing motivations positively predicted exposure to reality television. A two-stage model by which personality traits contributed to viewing motivations, which, in turn, contributed to the selection of reality television, was tested and offered an adequate fit to the data. Implications for uses and gratifications research are discussed.",

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AU - Fine, Mark

AU - Hauser, Todd

AU - Rhea, David

AU - Kaylor, Brian

AU - Yang, Annie

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AB - This study investigated the personality and viewing-motivation correlates of reality television exposure. Results from a survey of 592 undergraduates showed that extroversion negatively predicted reality television exposure, whereas neuroticism was not associated with it. Both instrumental (social interaction, information, and arousal) and ritualized (relaxation, pass time, entertainment, and companionship) viewing motivations positively predicted exposure to reality television. A two-stage model by which personality traits contributed to viewing motivations, which, in turn, contributed to the selection of reality television, was tested and offered an adequate fit to the data. Implications for uses and gratifications research are discussed.

KW - Audience Appeal

KW - Personality

KW - Reality Television

KW - Uses and Gratifications

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Investigating Personality and Viewing-Motivation Correlates of Reality Television Exposure

Abstract

Keywords

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