Skip to main navigation
Skip to search
Skip to main content
University of Arizona Home
Home
Profiles
Departments and Centers
Scholarly Works
Activities
Grants
Datasets
Prizes
Search by expertise, name or affiliation
Inversions of service-dominant logic
Stephen L. Vargo
, Robert F. Lusch
Marketing
Research output
:
Contribution to journal
›
Article
›
peer-review
175
Scopus citations
Overview
Fingerprint
Fingerprint
Dive into the research topics of 'Inversions of service-dominant logic'. Together they form a unique fingerprint.
Sort by
Weight
Alphabetically
Social Sciences
Decision Making
100%
Invention Process
100%
Enterprises
100%
Company
100%
Entrepreneurship
100%
Keyphrases
Value Creation
100%
Service-dominant Logic
100%
Entrepreneurship
20%
Goods-dominant Logic
20%
Emergent Process
20%
Superordinate
20%
Neoclassical Economics
20%
Interactive Resources
20%
Value-in-use
20%
Value-in-context
20%
Firm-centric
20%
Predictive Process
20%
Service-dominant
20%
Economics, Econometrics and Finance
Service-Dominant Logic
100%
Value Creation
100%
Invention Process
20%
Neoclassical Economics
20%