TY - JOUR
T1 - Internet sexuality research with rural men who have sex with men
T2 - Can we recruit and retain them?
AU - Bowen, Anne
N1 - Funding Information:
Note. This project was partially supported by grant #RO1-MH63667 from the National Institute of Mental Health. The opinions expressed herein are solely those of the author and do not reflect those of the Institute. I'd like to thank Keith Horvath and the journal reviewers for comments on earlier versions of the manuscript. Address correspondence to Dr. Anne Bowen, Psychology Department, University of Wyoming, Dept. 3415, 1000 E. University, Laramie, Wyoming, 82071-3415; e-mail: abowen@uwyo.edu.
PY - 2005/11
Y1 - 2005/11
N2 - This study examines the utility of internet banner ads for recruiting rural MSM and identifies correlates of internet HIV risk survey initiation and completion. Banner ads were shown on a popular internet dating site for one month and resulted in 1,045 rural MSM, from 49 States, Canada, Australia/New Zealand, and 5 from other countries initiating the questionnaire. Logistic regression indicated that progression beyond screening questions was negatively related to "expecting pay, but not being paid" and positively related to "using chat rooms to find friends" and identifying as gay. Linear regression indicated that the absolute number of responses by consenting participants was positively correlated with reimbursement, number of sexual partners, motivated by money, and having been HIV tested. Overall, this sample represents one of the largest rural MSM samples; survey completion was high and strengthened by reimbursement and possibly by awareness of HIV risk. Generalizability was limited by low participation of minority and non-gay identified MSM.
AB - This study examines the utility of internet banner ads for recruiting rural MSM and identifies correlates of internet HIV risk survey initiation and completion. Banner ads were shown on a popular internet dating site for one month and resulted in 1,045 rural MSM, from 49 States, Canada, Australia/New Zealand, and 5 from other countries initiating the questionnaire. Logistic regression indicated that progression beyond screening questions was negatively related to "expecting pay, but not being paid" and positively related to "using chat rooms to find friends" and identifying as gay. Linear regression indicated that the absolute number of responses by consenting participants was positively correlated with reimbursement, number of sexual partners, motivated by money, and having been HIV tested. Overall, this sample represents one of the largest rural MSM samples; survey completion was high and strengthened by reimbursement and possibly by awareness of HIV risk. Generalizability was limited by low participation of minority and non-gay identified MSM.
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U2 - 10.1080/00224490509552287
DO - 10.1080/00224490509552287
M3 - Article
C2 - 19827236
AN - SCOPUS:28244487796
VL - 42
SP - 317
EP - 323
JO - Journal of Sex Research
JF - Journal of Sex Research
SN - 0022-4499
IS - 4
ER -