TY - JOUR
T1 - Intentions to Seek Information about E-Cigarettes
T2 - Perceived Risk, Efficacy, and Smoking Identity
AU - Yang, Bo
AU - Jiang, Shaohai
N1 - Funding Information:
The data collection was conducted at Georgia State University and was supported by the National Institute on Drug Abuse of the National Institutes of Health (NIH) and Food and Drug Administration (FDA) Center for Tobacco Products under Grant [P50DA036128]. The content is solely the responsibility of the authors and does not necessarily represent the official views of NIH or FDA.
Publisher Copyright:
©, Copyright © Taylor & Francis Group, LLC.
PY - 2021
Y1 - 2021
N2 - While e-cigarette use increases in the US., people’s knowledge about e-cigarettes is limited. Information seeking may influence people’s knowledge about e-cigarettes. Using the risk perception attitude framework and the identity theory, this study examined if U.S. adult current smokers (n = 1,841) differing in perceived efficacy of switching completely to e-cigarettes, perceived risk of cigarette smoking, and smoking identity report different levels of intentions to seek information about e-cigarettes. Results revealed that smokers with high perceived risk of smoking and perceived efficacy about switching completely to e-cigarettes (responsive group) reported strongest intentions to seek information about e-cigarettes (M = 5.41 on a 1–7 scale), followed by the group having low smoking risk perceptions and high e-cigarette efficacy beliefs (proactive group; M = 4.58), the group having high smoking risk perceptions and low e-cigarette efficacy beliefs (avoidance group; M = 3.18), and the group low on both factors (indifference group; M = 2.76). The differences between responsive group and proactive, avoidance, and indifference groups were greater among smokers with high (M diff = 6.14) vs. low (M diff = 5.27) smoking identity. Theoretical and practical implications of the findings are discussed.
AB - While e-cigarette use increases in the US., people’s knowledge about e-cigarettes is limited. Information seeking may influence people’s knowledge about e-cigarettes. Using the risk perception attitude framework and the identity theory, this study examined if U.S. adult current smokers (n = 1,841) differing in perceived efficacy of switching completely to e-cigarettes, perceived risk of cigarette smoking, and smoking identity report different levels of intentions to seek information about e-cigarettes. Results revealed that smokers with high perceived risk of smoking and perceived efficacy about switching completely to e-cigarettes (responsive group) reported strongest intentions to seek information about e-cigarettes (M = 5.41 on a 1–7 scale), followed by the group having low smoking risk perceptions and high e-cigarette efficacy beliefs (proactive group; M = 4.58), the group having high smoking risk perceptions and low e-cigarette efficacy beliefs (avoidance group; M = 3.18), and the group low on both factors (indifference group; M = 2.76). The differences between responsive group and proactive, avoidance, and indifference groups were greater among smokers with high (M diff = 6.14) vs. low (M diff = 5.27) smoking identity. Theoretical and practical implications of the findings are discussed.
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U2 - 10.1080/10810730.2021.1943728
DO - 10.1080/10810730.2021.1943728
M3 - Article
C2 - 34196602
AN - SCOPUS:85109264986
VL - 26
SP - 339
EP - 349
JO - Journal of Health Communication
JF - Journal of Health Communication
SN - 1081-0730
IS - 5
ER -