Functional magnetic resonance imaging in consumer research: A review and application

Martin Reimann, Oliver Schilke, Bernd Weber, Carolin Neuhaus, Judith Zaichkowsky

Research output: Contribution to journalArticlepeer-review

103 Scopus citations

Fingerprint

Dive into the research topics of 'Functional magnetic resonance imaging in consumer research: A review and application'. Together they form a unique fingerprint.

Keyphrases

Social Sciences

Psychology

Agricultural and Biological Sciences

Economics, Econometrics and Finance

Food Science