@inproceedings{071cfdedc552406fa29db18fcf00b451,
title = "Embodied agents and the Predictive Elaboration Model of Persuasion - The ability to tailor embodied agents to users' need for cognition",
abstract = "In this study, we explore the ability of embodied agents (EAs) to influence users' assessments. We propose the Predictive Elaboration Model of Persuasion (PEMP), which posits that the need for cognition (NFC) can serve as a practical surrogate for elaboration likelihood in the Elaboration Likelihood Model (ELM) of persuasion. PEMP is tested in a laboratory setting involving embodied agents attempting to influence participants' credibility assessments of individuals suspected of a crime. The results show that NFC behaves similarly to elaboration likelihood. We argue that NFC provides greater predictive capability than elaboration likelihood in determining how individuals process persuasive messages.",
author = "Pickard, {Matthew D.} and Jenkins, {Jeffrey L.} and Nunamaker, {Jay F.}",
year = "2012",
doi = "10.1109/HICSS.2012.10",
language = "English (US)",
isbn = "9780769545257",
series = "Proceedings of the Annual Hawaii International Conference on System Sciences",
publisher = "IEEE Computer Society",
pages = "543--552",
booktitle = "Proceedings of the 45th Annual Hawaii International Conference on System Sciences, HICSS-45",
note = "2012 45th Hawaii International Conference on System Sciences, HICSS 2012 ; Conference date: 04-01-2012 Through 07-01-2012",
}