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Effects of distribution channel structure in markets with vertically differentiated products
Xuan Zhao, Derek Atkins,
Yong Liu
Marketing
Research output
:
Contribution to journal
›
Article
›
peer-review
21
Scopus citations
Overview
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Dive into the research topics of 'Effects of distribution channel structure in markets with vertically differentiated products'. Together they form a unique fingerprint.
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Business & Economics
Asymmetric Effects
6%
Asymmetry
5%
Channel Integration
8%
Channel Structure
100%
Channels of Distribution
7%
Competitive Environment
5%
Consumer Benefit
7%
Consumer Welfare
13%
Decentralization
27%
Differentiated Products
84%
Double Marginalization
7%
Enhancement
5%
Incentives
11%
Industry
2%
Integrated
3%
Interaction
3%
Price Strategy
7%
Pricing
3%
Product Quality
14%
Product Substitution
8%
Profit
3%