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Customized Bundling and Consumption Variety of Digital Information Goods
Jesse C. Bockstedt, Kim Huat Goh
Research output
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Contribution to journal
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Article
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peer-review
18
Scopus citations
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Keyphrases
Digital Data
100%
Consumption Variety
100%
Information Goods
100%
Retailers
60%
Search Costs
60%
Design Cost
40%
Supply Side
20%
Popular
20%
Friction
20%
Behavioral Experiment
20%
Cost Effect
20%
Energy Consumption Reduction
20%
Transaction Costs
20%
Customization
20%
Demand Side
20%
Theoretical Understanding
20%
Customizable
20%
Cost Increase
20%
Consumer Buying Behaviour
20%
Sales Data
20%
Retail Strategy
20%
Product Variety
20%
Retail Platform
20%
Consumption Process
20%
Compromise Effect
20%
National music
20%
Economics, Econometrics and Finance
Product Differentiation
33%