Corporate reputation as anticipated corporate conduct - Introduction to the AMJ special issue

Sabrina Helm, Brendan Gray

Research output: Contribution to journalEditorialpeer-review

5 Scopus citations
Original languageEnglish (US)
Pages (from-to)65-68
Number of pages4
JournalAustralasian Marketing Journal
Volume17
Issue number2
DOIs
StatePublished - Jul 2009

ASJC Scopus subject areas

  • Economics and Econometrics
  • Marketing

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