Abstract
An increasing number of retailers use online auctions to clear off their sizable inventories of various items. To clear large inventories, these sellers conduct many auctions of identical items one after another, termed as sequential online auctions. Interested bidders participate in many auctions to find a good bargain. There has been a host of studies on bidders' behavior but none has addressed the underlying reasons of a bidder's decision to stop participating before winning. This phenomenon of bidders' attrition is of interest to auctioneers, as these bidders determine the competition and demand in an auction sequence. Our analysis finds that longer auction duration, higher lot size per auction and bidders' prior wins affect bidders' attrition in sequential online auctions.
| Original language | English (US) |
|---|---|
| State | Published - 2010 |
| Event | 20th Annual Workshop on Information Technologies and Systems, WITS 2010 - St. Louis, MO, United States Duration: Dec 11 2010 → Dec 12 2010 |
Other
| Other | 20th Annual Workshop on Information Technologies and Systems, WITS 2010 |
|---|---|
| Country/Territory | United States |
| City | St. Louis, MO |
| Period | 12/11/10 → 12/12/10 |
Keywords
- Bidders' attrition
- Bidders' behavior
- Sequential online auctions
- Survival analysis
ASJC Scopus subject areas
- Information Systems