Perceived Market Risk in New Ventures: A Study of Early-Phase Business Angel Investment Screening

Kellilynn M. Frias (Contributor)
Deidre L. Popovich (Creator)
Dale F. Duhan (Creator)
Robert F. Lusch (Creator)

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2020
Perceived Market Risk in New Ventures: A Study of Early-Phase Business Angel Investment Screening
Frias, K. M., Popovich, D. L., Duhan, D. F. & Lusch, R. F., Sep 1 2020, In: Journal of Macromarketing. 40, 3, p. 339-354 16 p.
Research output: Contribution to journal › Article › peer-review
1 Scopus citations