Perceived Market Risk in New Ventures: A Study of Early-Phase Business Angel Investment Screening

Research output

Scholarly Works per year 2020 2020 2020

• 1 Article

Scholarly Works per year

Scholarly Works per year

Search results

• 2020

  Perceived Market Risk in New Ventures: A Study of Early-Phase Business Angel Investment Screening

  Frias, K. M., Popovich, D. L., Duhan, D. F. & Lusch, R. F., Sep 1 2020, In: Journal of Macromarketing. 40, 3, p. 339-354 16 p.

  Research output: Contribution to journal › Article › peer-review

  • Business Angels 100%
  • New Ventures 74%
  • Market Risk 72%
  • Screening 70%
  • Macromarketing 25%
  2 Scopus citations